Sorachai Kornkasem is a cross-disciplinary professional with diverse experiences in architecture, design, technology, data science, business requirement/analyst, cognitive psychology, and visuospatial research. Sorachai is an intuitive cognitive researcher, result-oriented project manager, and international design creative that extends the architectural practice through the development of transformative methods in visual analytics, environmental behavior and human computer interaction. Twenty years of communicating closely with stakeholders in US and Thailand industries prompted his Ph.D. research in cognitive studies, visual-spatial perception and cognition to develop data-driven design to optimize user experience. With competent in architecture and visuospatial cognition fields, Sorachai strongly believe that the synergy of both can further enrich the quality of how we think, live, and act upon our interwoven built and imagined environment.
Sorachai holds a Ph.D in Cognitive Science, an Ed.M in Educational Psychology, as well as MS in Architecture & Urban Design from Columbia University. He was awarded with the Edwin A. Horner Graduate Fellowship to complete his M.Arch in Behavior & Environment from the University of Illinois at Urbana-Champaign. He attended Chulalongkorn University in Bangkok, Thailand earning the B.Arch (Distinction).